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Hospices provide such crucial support to patients and their families that they often gather a very loyal following of people who donate regularly. However, in order to harness the wider fundraising potential of your following’s friends, colleagues and extended family, it is worth having a wealth of fundraising ideas up your sleeve to provide inspiration where it is needed. Below are a few suggestions that could help provide the valuable funds your local hospice needs to continue its vital work.
Signing up to take part in a long distance run and raising sponsorship in aid of the hospice that cared for a sick relative in their final days can be cathartic to a bereaved relative in more ways than one. The training provides a structure and a focus to life that is probably feeling quite empty in their loved one’s absence, while the fundraising offers the opportunity to say thank you to the organisation that provided their care and allows it to continue its good work for the benefit of other families.
Top Tip - Consider getting a running top printed with your logo and brand colours, and gifting it to runners raising sponsorship for your cause. It makes each runner feel like part of your team and gets the hospice name in front of crowds at events.
Approach some of your regular fundraisers and ask them to share the stories behind their commitment to your cause and any tips they may have for people who want to help but don’t know where to start. It’s up to you whether you do this online or in print, but a selection of personal stories may motivate readers to take on their own fundraising challenges.
Rather than donating to a number of different charities on an ad hoc basis, many larger companies partner one or two charities at a time, in more long-term, strategic relationships. The most successful partnerships align the company with a charity that fits with their business and purpose. Look at the list of businesses in your local area and approach those that seem like a good fit to request consideration as their charity of the year.
If you have a large database of regular supporters, set up a regular lottery draw, taking half the ticket money for the charity and offering the rest as prize money for a randomly selected winner. You can announce the winner in your monthly email newsletter, which could help to boost sign ups to the hospice’s database too.
Harness the energy and enthusiasm of primary school children and secondary school students to earn valuable funds. Put together an age-appropriate presentation about the services that the hospice provides and ask local head teachers if they would be happy for you to come in and do an assembly. At the very least, you will have educated the younger members of the community about the service the hospice provides and it may inspire individuals to take on challenges on the charity’s behalf.
Approach local retailers with a high footfall of people who tend to pay in cash and ask if they would be prepared to put one of your collection boxes at the till. It may only raise a few pence at a time, but it’s very quick and easy to organise collection box fundraising and the pennies will soon add up.
Many people suffering serious illness lose their hair as a result of the intensive treatment that they have to go through. Show you solidarity by shaving your head and raising sponsorship at the same time.
Top Tip - If you have long hair, you can do even more good by donating it to the Little Princess Trust, which uses it to make wigs for young people battling serious illness.
Take on a designated route, such as the Jurassic Coast Challenge or Offa’s Dyke Path, or set a mileage goal to conquer over a given time period (maybe the 1084 miles from Land’s End to John O’Groats). If the prospect of solo orienteering in the countryside doesn’t fill you with enthusiasm, make it a team challenge and find an ace map-reader to join the crew!
Take on this challenge of a lifetime and raise sponsorship for the hospice at the same time. So many people are too afraid to plummet from 10,000ft that they are very happy to sponsor someone crazy/brave enough to contemplate it.
The most popular charity gaming event takes the form of a gaming marathon, where you commit to playing your chosen game non-stop for a given period of time. This can be done individually or as part of a team and you can ask friends, family and colleagues to sponsor you to achieve your goal. If you are looking for an element of competition you could host a gaming tournament instead, charging an entry fee to all entrants and offering a cash prize to the over all winner.
Sponsored cycling challenges are a great way to raise money for a hospice and you can gear what you take on to suit your availability and what motivates you. Choose a route, such as London to Brighton or Land’s End to John O’Groats or pick a mileage target and work to achieve it in a given time frame.
With so many people relying on the internet to make regular purchases, getting your supporters signing up to easyfundraising and raise money as they shop online provides a steady flow of income that can really boost your fundraising total for the year. Easyfundraising works with nearly 4500 online retailers, each of which gives a free donation to your chosen cause each time you purchase from them.
From the hospice admin office itself to the workplaces of your loyal supporters, donations can be raised on the purchase of office supplies, computers and computer components, work travel and accommodation, utilities and much more. Find out about the ways that going about your business as usual can do good by clicking here .
So many of us have old mobile phones kicking around and taking up space at the back of a cupboard. Free up that space for something marginally more useful and be an eco-hero by recycling your relics of telecommunication history and donating the proceeds to the hospice. You may not get much for your old Nokia or that flip phone you were once so proud of, but having a clear out is cathartic and it’s another small way you can support your local hospice.
Either get cards printed and sell them in aid of the hospice or ask people to donate the money that they normally spend on cards to your charity instead. It’s a good way to raise the charity’s profile during the season of goodwill and it will help to boost your fundraising total just before the end of the year.
Top Tip - If you are getting cards printed, make sure the reverse includes the hospice logo and a little bit about what you do. This will help to spread the word about your charity to recipients who are unfamiliar with it.
Some of the UKs biggest charities make over £20,000 from used stamp collection each year. A kilo of UK stamps is worth about £10 and international stamps are worth about £15. Get your hospice charity involved with collecting used stamps and ask all your supporters to save and donate theirs on a regular basis. See how much it could generate from something that would otherwise go to waste.
Top Tip - Launch or ramp up your stamp collection campaign in the run up to Christmas, when people are receiving more greetings cards than normal, some of which may be from overseas.
Don’t fancy the idea of carting a box of heavy books to the charity shop? Go online and enter the barcodes into webuybooks.co.uk or the Ziffit website, find out how much your library of unwanted reads is worth and then box it up and send it on its way. Once you have been paid for them, donate the proceeds to the hospice.
By which we mean, give something up to do good. It’s a tall order asking anyone to give up life’s indulgences on a permanent basis, unless they really want to! Going sober for a month, losing weight, cutting sugar out of your diet, taking up running and signing up to a first race; a health kick challenge is a great way to get sponsorship from friends, family and colleagues. Doing it for charity is also a great way to maintain motivation on the quest to achieve the ultimate goal.
Whilst even your most loyal supporters are likely to part with their only car for the benefit of the hospice, there are some people out there with a car up on bricks on the drive or a lemon that is about to be replaced with something more reliable. Register your charity with giveacar.co.uk and let all your supporters know that, if they find themselves in the position of having a spare car, they could sell it via Give a Car and raise funds for the hospice.
A charity quiz night is good but a series of quiz nights is better! By running it as a series, you can raise more money and establish a friendly rivalry between the teams. Award points for 1st, 2nd and 3rd place each week and offer a grand prize to the team with the most points at the end of the series. Your quiz championship can easily be done online (if pandemic restrictions and a lack of a sizeable venue are an issue) and it may well cheer people up if they are stuck at home at the moment.
Read more about fundraising during COVID 19.
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