Free unrestricted funding for your animal welfare organisation

When your supporters and volunteers shop online, retailers money donate to your organisation - for free!

How it works

We turn daily shopping into every day magic!

It's simple - every time your supporters shop online, the retailer they shop with donates money to your organisation!

easyfundraising partners with over 8,000 retailers who want to give back, transforming ordinary online shops into extraordinary donations.

How to get started

Steps to register your organisation

  • 1

    Join easyfundraising

    Register your organisation - it only takes a few minutes.

  • 2

    Spread the word

    Use the free marketing materials provided to tell your supporters and volunteers and show them how to sign up

  • 3

    Collect free donations

    When your supporters join and do their normal online shopping, the retailers send your organisation at no extra cost to say 'thank you' for shopping with them.

How to get started

What do other animal causes think?

Everything you need to know about easyfundraising

easyfundraising turns the everyday online shopping of your staff, members, volunteers, and supporters into funds for your animal welfare organisation. When they use the easyfundraising website or app to shop with leading retailers, the retailer sends your animal welfare organisation a free donation at no additional cost.


There are over 8,000 retailers available to shop with, including eBay, Argos, John Lewis, Trainline, Booking.com, Currys, Sainsbury's, Aviva, M&S, Debenhams, Zooplus, Waitrose, and Direct Line. It means that no matter what your supporters are buying online, from travel and holidays to fashion, homewares, insurance, and groceries - they can earn free donations. 

Your animal welfare organisation can even receive donations when buying the things you need to keep your organisation running!


Yes – you don’t need to be a charity to use easyfundraising.


To register your charity with easyfundraising you will need to know:

  • The name you would like your animal welfare organisation to be known by on easyfundraising - try to make this unique so that supporters know it's you 
  • The postcode - to help supporters when they search for causes local to them
  • A description - this should include who you are and what you are raising for
  • Payment details – easyfundraising can pay your donations straight into your organisation's bank account so have your details ready 

There are also optional fields for: 

  • A logo - making your animal welfare organisation unique and giving you an identity
  • Charity number - if you have one. 

You can come back to these optional fields later if you don't have the information to hand when you sign up


To get your fundraising off to the best possible start easyfundraising offers a completely free 1-2-1 session with one of our friendly fundraising coaches. It won't take long, and they will show you the best way to make easyfundraising work for your animal welfare organisation with tailored tips, tools, and a guided tour. 


Providing you have raised over £15, easyfundraising total up all the donations raised by everyone supporting your animal welfare organisation every three months and send them to you by bank transfer or cheque. There is no charge for this. If your animal welfare organisation hasn’t raised over £15 in the previous three months, the amount simply rolls into the next payment instead.