Support Potential Plus UK

Raise donations for Potential Plus UK whenever you shop online

Turn your everyday online shopping into FREE donations

Over £31m raised for good causes through easyfundraising

Scroll down

Support Potential Plus UK


Total raised



About this cause

About our cause

Potential Plus UK supports the emotional, social and intellectual needs of children and young people with high learning potential from all backgrounds. We aim to nurture them, discover their strengths and support their weaknesses in order give them the confidence to succeed and become happy, well-adjusted adults. We work with families, educators and other professionals to enable to child to pursue their chosen path. Every child matters. Each year, over 35,000 children are born in the UK who have high learning potential, meaning that there are many people who are out of sync with their peers and the systems that are in place for them. Many of them need to support in order to thrive; without support these children’s abilities will die and they will never reach their potential. Potential Plus UK aims to change this so that parents, educators and professional have the information and tools they need in order to make decisions about how best to support them.

easyfundraising® is the UK’s biggest charity shopping fundraising site

It's simple to use and it's free. Since we launched in 2005, we've helped thousands of good causes raise money simply by shopping online. Our community of over 1.8 million loyal supporters has so far raised over £31 million.

get started

1. Get started

Choose a cause to support then join for free

start shopping

2. Start shopping

Visit retailers and then shop online as normal

raise donations

3. Raise donations

Your cause receives free donations

How does it work?

easyfundraising turns your everyday online shopping into free donations for your favourite cause. How? Just start your online shopping first at easyfundraising, then shop as normal. Our retailers will then make a small donation to say “thank you”.

We have 4,063 retailers to choose from and so far we've raised over £31 million for thousands of community groups, schools, sports clubs, small and large charities across the UK. Easy!

Kim Cowling - 1st and 3rd Kilmacolm Guides

Kim Cowling - 1st and 3rd Kilmacolm Guides

easyfundraising has been great for us and so easy to use. Imagine being given free money just for online shopping! Since joining we have raised over £2,200.

Over £31 million raised

1.8 million supporters

140,000 good causes

Over 4,000 shops