Hidden Fashion
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Hidden Fashion

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About Hidden Fashion

Raise money for charity as you find the latest trends in women’s fashion at Hidden Fashion

Unleash your hidden style and creativity with Hidden Fashion, a women’s fashion label inspired by the latest catwalk trends, street style, social media and pop culture. Look your best but without breaking the bank, with a label that’s as price conscious as it is stylish.

Shop online for the latest women’s clothing, accessories, shoes and makeup. Visit Hidden Fashion after signing up with easyfundraising, and a part of what you spend will be donated to a charity of your choice.

How does easyfundraising work?

Shopping online with easyfundraising and Hidden Fashion works like this:

  1. Sign up with us and choose which charity you want to donate to. You can take your pick from more than 190,000.
  2. Visit Hidden Fashion online from our site or app and pick up a great bargain on the latest fashions.
  3. Hidden Fashion will then donate a part of what you spend to your chosen charity. And the best part? It doesn’t cost you anything extra than what you’re already spending.
  4. And if you download our Donation Reminder browser extension, we’ll let you know when you land on the website of any other retailers that are partnered with us.

Shop the latest in women's fashion at budget-friendly prices with Hidden Fashion

Express your individual style and keep pace with the latest trends with Hidden Fashion, a UK women’s fashion label dedicated to creative, contemporary fashion at affordable prices.

Hidden Fashion is a fast-moving label that strives to uncover the latest fashion trends and innovations from the catwalks of the world, but also from street style, social media and pop culture. Hidden Fashion wants you to stand out from the crowd, get creative with your style and look your best.

Browse Hidden Fashion online for the latest in women’s fashion, with plenty of clothing to choose from. We’re talking dresses, jeans, coats and jackets, hoodies, jumpsuits, swimwear and more. You’ll also find an inspiring collection of shoes, accessories including bags and jewellery, plus beauty and makeup ranges.

Staying current with the freshest trends won’t cost you an arm and a leg with Hidden Fashion. It’s a label that’s as cost-conscious as it is fashion-savvy. You’ll pay budget-friendly prices for your fashion, with student discounts and regular online sales. You can also buy now and pay later in instalments with Klarna and Clearpay.

Shop online with Hidden Fashion, and you won’t have to wait around for your fashion, with a range of delivery options available including express and next-day delivery. Just make sure you register with easyfundraising first to ensure part of what you spend with Hidden Fashion will be donated to charity.

Why shop online easyfundraising?

Here are four great reasons to sign up to easyfundraising today:

  • We give you an easy, hassle-free way to raise money for charity that won’t cost you a penny more than what you’re already spending.
  • You can be confident you’re making a difference. You’ll be joining a community of over 2.4 million shoppers who’ve raised more than £45 million for charity since 2005. It’s a number that’s growing every day.
  • You won’t have to compromise when you shop. As we partner with over 7,500 online retailers, you’ll never be stuck for something to buy.
  • You can donate to a charity that’s important to you. We raise money for more than 190,000 charities, whether you want to give money to conservation, disaster relief, mental health care or local school clubs. If someone you know is raising money for charity through their own fundraising efforts, you can donate money to them too.

Frequently asked questions

How much money will I raise for charity by shopping with Hidden Fashion?

We want shopping with us to be perfectly transparent. With that in mind, you’ll see the donations we have available with Hidden Fashion detailed right here on this page. If you download our browser extension or app, we’ll also let you know when a new donation becomes available.

Can I donate to more than one charity?

You can only earn money for one charity at a time, but you can change which charity you donate to as often as you’d like.

How to earn cashback for your cause

step 1


Look for your favourite brands
on the easyfundraising website or app
step 2


Click the “Shop now” button
to make sure your purchase track properly
step 3


Shop to earn the cash back
and we’ll send it to your chosen cause